SportsLoop: Sports & Entertainment, Marketing, Management and Representation

Players Turf agrees to build golf venue at Omni Pavilion at the Super Bowl

10/20/2004 (CHICAGO, IL) - SportsLoop is proud to announce that it has secured a venue sponsorship from Players Turf International. Players Turf will become the official turf supplier for the golf venue at the Omni Pavilion at the Super Bowl in Jacksonville and will customize, design and build the golf layout which will be used for the SportsLoop Celebrity Shootout.

“We are very excited to secure Players Turf’s participation in this venue,” said Roy Kessel, President of SportsLoop. “Players Turf is truly the finest synthetic surface that I have seen on the marketplace and is recognized as one of the industry leaders. Players Turf is used as the primary surface at the PGA Merchandise Show in Orlando and having them create this venue provides a strong backbone to the type of event we are trying to create.”

“Having a presence at the Super Bowl is a terrific opportunity for us to reach the clientele that fit our target demographic,” said Ray Sever, founder of Players Turf. “We expect the high traffic location in Jacksonville to provide a strong opportunity for us to market our product and showcase our ability to create unique golf settings, both for the consumer market and for the corporate market.”

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