SportsLoop: Sports & Entertainment, Marketing, Management and Representation

Ross Marketing and SportsLoop team to create Omni Pavilion at the Super Bowl

10/7/2004 (CHICAGO, IL) - SportsLoop has teamed with Orlando-based Ross Marketing to launch the Omni Pavilion at the Super Bowl in Jacksonville, Florida. The 3-prong project is comprised of a 40,000 square foot building, a parking lot which will house luxury motor coaches for hospitality and entertainment purposes, and a golf venue. The Pavilion will house a variety of entertainment and hospitality services and will have the benefit of over 100,000 visitors to the area during Super Bowl week. The luxury motor coaches which retail for approximately $1.5 million are a sanctuary from the crowds that are prevalent during the Super Bowl. Each motor coach will be custom wrapped and themed for its sponsor to provide both a branding opportunity and a venue to entertain clients. The golf venue will house a variety of golf activities and the SportsLoop Celebrity Shootout.

“We are extremely excited about this project,” said Roy Kessel, President of SportsLoop. “The Super Bowl is one of the highest profile events of the year and our ability to incorporate our clients into a venue 2 blocks from the stadium allows us to create customized programs to meet their branding and entertainment objectives.”

“SportsLoop is going to provide us with access to additional clients in the sports and entertainment community which will allow us to leverage our existing relationships to provide a unique venue at the Super Bowl,” said Michael Curtin, President of Ross Marketing.

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